Odisha State Tourism and One District One Product (ODOP) walls inaugurated at Indian Embassy

TDT | Manama

The Daily Tribune - www.newsofbahrain.com

Ambassador of India H.E. Shri Vinod K. Jacob inaugurated the Odisha State Tourism and One District One Product (ODOP) walls at the Consular hall of the Embassy in the presence of members of Odiya Community living in Bahrain. These walls highlight touristic attractions as well as exquisite products identified under ODOP scheme, of the state of Odisha. On the occasion, Ambassador Jacob spoke in Odiya and also thanked the Odiya community for assisting the Embassy in sourcing the ODOP items.

Under the ‘focus state/union territory’ initiative of Embassy of India, touristic and ODOP products of a particular state are being promoted in Bahrain during a period of around one month. Odisha is the fifth focus state to be featured at the State/Union Territory Wall in the Consular hall, after Rajasthan, Kashmir, Uttar Pradesh and Karnataka.

The Embassy had engaged the diaspora of Karnataka in procuring and displaying the ODOP items for the first time.  Odisha is the second focus state featuring in the Consular hall, where the ODOP items are also displayed.

A short cultural presentation and ‘Taste of Odisha’, culinary delicacies was arranged by the Odiya community on this occasion.  Several ODOP products of Odisha were exhibited at the Embassy.  The ODOP items will be displayed for a month.  ODOP initiative aims to select, brand, and promote at least one product from each district of the country for enabling holistic socio-economic growth across all regions. Under this initiative, all products have been selected by States/UTs by taking into consideration the existing ecosystem on the ground, products identified under Districts as Export Hubs and GI-tagged products.