MasterCard Start Path on a mission to engage best startups

Manama : The MasterCard has launched a call for applications across the globe, for its Start Path Global programme, with a mission to engage best startups from Middle East and Africa. 

The programme, according to MasterCard, has been designed with an objective to create the right corporate-startup partnership and to give startups an accelerated path to scale innovative solutions. 

“Technology and data are transforming the way consumers and businesses interact with each other, driving a need to bring new ideas to market with greater speed,” according to MasterCard. 

Each quarter, MasterCard Start Path recruits a new class of startups to embark on the six-month virtual programme, which is currently accepting applications for its next class. The application window to join the next class is open until March 21, 2016. 

Start Path has seen success in the MEA region and is intensifying its search as a continuing reminder of the innovation potential of local startups, the company said. In MEA, the programme is currently working closely with several startups including Saida, which has developed an app that uses the data on the customers’ smartphones to underwrite loans to them in minutes. The app just launched in Kenya and has been instrumental in providing over 16,000 loans. 

“Startups are actively experimenting with new solutions aimed at transforming the status quo across a wide variety of industries including financial services, retail, and healthcare,” said Stephane Wyper, Global Lead of MasterCard Start Path. 

“We can provide critical support through operational expertise and access to a steady pipeline of customers, channels and partners. In just two years, Start Path Global has built a strong record of helping startups transform innovations into sustainable business propositions.”

To apply, visit: www.startpath.com. The programme is open to all non-US based startups.