*** NBB to sponsor EWA campaign | THE DAILY TRIBUNE | KINGDOM OF BAHRAIN

NBB to sponsor EWA campaign

Manama: The National Bank of Bahrain (NBB) has announced its support and sponsorship of an Electricity and Water Authority (EWA) national campaign to conserve electricity and water.

EWA Executive Vice President of Distribution and Customer Services Adnan Mohammed Fakhro made the announcement after a meeting with a NBB delegation headed Chief Executive Officer Abdul Razak Abdulla Hassan Al Qassim, to discuss EWA programmes and activities for the rationalization of electricity and water.

Fakhro said the EWA is looking to implement a media campaign in partnership with the NBB, a pioneer in the field of banking and social responsibility. He said the partnership has also been integrated with the Bahrain government’s efforts to rationalise financial resources and to contribute towards the awareness of the public on the importance of rationalisation and conservation of natural resources.

He said events would be organised throughout the year and will include several media and artistic programmes to interact with all subscribers from various sectors.

The campaign this year will focus on the use of air conditioners, which account for the bulk of electricity consumption, lamps and thermal insulation in buildings and discuss different ways of rationalisation in the water sector to reduce your monthly bills.

He said there would be close co-ordination with consumers in the industrial sector so that they are able to reduce consumption during peak times in the summer.

He said he was optimistic that the campaign would involve consumers from all sectors since it would include a series of competitions and interactive programmes as well.

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