Empowering women

Manama : Reach Mentoring, the first non-profit organisation dedicated to mentoring and leadership of women professionals in the Middle East, has partnered with Bahrain-based corporate and financial communications consultancy, FinMark Communications, to support and empower professional women in Bahrain. 

The partnership was announced at a roundtable discussion organised by the Labour Fund “Tamkeen”on the importance and benefits of structured professional mentorship. 

Taking part in the discussion were Ahmed Hassan Janahi Manger of Community Engagement, Esam Hammad Senior Manger of Partnerships & Advisory Services, Laudy Lahdo Board Member of Reach , Zahra Taher General Mangare of FinMark Communications.

As part of a Memorandum of Understanding signed, FinMark Communications will become Reach’s official networking partner in Bahrain with the Strategic Partnership of Tamkeen. This will include enrolment of mentors and mentees in the Reach mentoring programme and facilitating professional networking events. 

The partnership also marks another important step for Reach following a similar agreement announced with the Lebanese League of Women earlier this year. 

Within the Reach programme, mentors and mentees are paired through a specialised online platform that enables algorithm matching by aligning their interests, goals, objectives, communication styles, development objectives and personality traits. 

Reach Board Member, Laudy Lahdo, said: “We are delighted to be able to extend our programme in Bahrain through our latest partnership with FinMark Communications, and further the Reach Mentoring mission to support a new generation of female leaders from and for the Middle East.”

Commenting on the move, Zahraa Taher, Managing Director of FinMark Communications, added: “We look forward to extending the Reach programme to women in the corporate world in Bahrain, which in its own right has long been a GCC pioneer for women’s social and economic inclusion and empowerment.”