NBB announces new strategy for its digital transformation
NBB yesterday announced details of the bank’s strategy for digital transformation, which centres on modernising every aspect of its banking experience. Comprised of several important components, including comprehensive developments in services, operations and human resources, the transformation agenda prioritises the swift actioning of customer-focused enhancements. To be completed before yearend 2018, these include the reorganisation of the branch network and development of a template for the “branch of the future”, substantial upgrading of ATMs, launch of a native mobile banking app and the upgrading and relaunch of Business Online Banking (BOB). Commenting on the Bank’s digital ambitions, Jean-Christophe Durand, CEO of NBB, said, “We are excited about these plans and confident that the changes underway will create significant value for our customers, employees and shareholders and ensure that NBB remains at the forefront of banking both in Bahrain and in the region.” NBB aims for 80 per cent of all transactions to be processed digitally and 20pc of new products and services to be sold online to customers.
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