AUB launches digital onboarding platform

TDT | Manama

The Daily Tribune – www.newsofbahrain.com

Ahli United Bank (AUB) has announced the launch of Bahrain’s first digital onboarding platform that allows customers to open accounts using their CPR cards.

Customers can now open a current, savings, or MyHassad account from the comfort of their homes, with the least amount of time, effort and documentation possible when compared to any other bank on the island, and without the hassle of visiting a branch at any stage of the process, the bank said.

“The process itself takes no more than a few minutes and allows customers to fund their accounts or request debit cards instantly.”

AUB said to incentivise quick adoption of the new technology, the bank is combining the launch with a programme that rewards early adopters with chances to win exciting prizes.

The prizes include PS5 consoles, iPhone 12 handsets, and shopping vouchers.

“Our aim is to deliver a truly customer-centric experience and provide a simpler, easier way to the bank. We have created an exceptionally seamless and straightforward digital journey that only requires a valid CPR card, which demonstrates our commitment towards simplicity and ease of use,” said Suvrat Saigal, Deputy Group Chief Executive Officer – Retail Banking at AUB.

“This latest development comes in the wake of multiple enhancements that the bank has undertaken in the digital space to help customers with a freshly redesigned experience across all touch points.

This position is confirmed by the fact that we have recently received the titles for Best Digital Transformation and Best Retail Bank in Bahrain,” he added.

The AUB M-Bank Bahrain mobile app can be downloaded from Google Play or the App Store.