*** F1 fans first to witness iconic Bahrain International Circuit Tower in whole new light | THE DAILY TRIBUNE | KINGDOM OF BAHRAIN

F1 fans first to witness iconic Bahrain International Circuit Tower in whole new light

TDT | Manama

The Daily Tribune – www.newsofbahrain.com

Fans attending the first day of this weekend’s Formula 1 Gulf Air Bahrain Grand Prix yesterday were mesmerised.

They witnessed an icon of Bahrain in a whole new light as BIC Tower showed off its incredible new permanent video and lighting installation.

The landmark building, one of the most recognisable structures in Bahrain, now rises from the Sakhir desert with brilliant lighting and a video façade wrapped around the eight-storey building.

The new lighting also enhances the BIC Tower as a key element of the international television broadcast.

The design explores the geometry of the spectacular building and articulates its elegant circular form. The dynamic design also reflects the speed and power of the motorsport that surrounds it.

Designed by international lighting designers Woodroffe Bassett, the tower features bands of high-resolution LED panels fitted to the front of the handrails and sun louvres on the top seven levels.

A complimentary lighting system lights up the sail canopy that tops the tower. The sunshade on the ground floor matches the colour and tempo of the video on the screens.

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The content that plays on the tower façade is a mixture of Bahraini cultural elements, abstract patterns, and effects and information which reacts to events over the race weekend.

Sheikh Salman Bin Isa Al Khalifa, Chief Executive of Bahrain International Circuit, said: “We are delighted that the BIC Tower, an icon of the country, now can light up the circuit in such an impressive fashion.

Not only does it enhance the fan experience here at the circuit, but also delivers a dramatic and impressive show for international broadcast and the millions watching around the world.”

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Patrick Woodroffe, the designer, added: “The BIC Tower has had a second wind! Not only does the installation give us a fresh understanding of the elegance and circularity of Herman Tilke’s design, but it also brings a completely new dynamic to the building and subsequently energy and a purpose felt across the whole circuit.”