TOTAL CX unveiled as Bahrain’s newest customer service provider

TDT | Manama                                                

The Daily Tribune – www.newsofbahrain.com     

TOTAL CX, a new player in the local customer service sector, was launched yesterday at an event held exclusively for the media.

TOTAL CX said it caters to businesses of all sizes, including the private and public sectors, such as government entities, the financial sector, telecoms, logistical carriers, restaurants, and delivery services, among others that require customer contact services.

The basket of products and services includes multilingual support around the clock, such as call centre, Chat Bot, WhatsApp, complaint handling, and more.

Built on a strong platform, TOTAL CX said it has evolved from the oldest established customer call centre in Bahrain, Batelco Contact Centre, which dates back to the early 1970s.

Over the past 50 years, the centre has transformed into one of the most recognised in the Kingdom of Bahrain, responding to an average of 1200 enquiries daily.

TOTAL CX Chairman Faisal Al Jalahma, speaking during the launch event, said, “With a strong platform of human resources and over 97% bahrainisation in place, the establishment of TOTAL CX will also support the Kingdom’s job creation drive as a continuous flow of new hires will join the team to support the growing requirements of the centre.”

Maitham Abdulla, CEO of TOTAL CX and COO of Batelco, said, “Located in a 2000 square metre premises, with over 200 staff currently, TOTAL CX is ready to support all industries, and we are already in discussions with several companies, with plans to onboard a number of them soon.”